# How can a surveying or utility locating firm post jobs on its own website instead of relying only on job boards? By Pat, Harvey Rupert (https://harveyrupert.com/about/). Published 2026-10-30. Last reviewed 2026-10-30. Canonical: https://harveyrupert.com/guides/job-posts-for-survey-firms/ **Short answer:** Give each job its own page on your website with the title, location, type of work, hours, travel, what you need, pay or how it will be agreed, how to apply and a closing date. Add a careers page that lists open jobs. When a job is filled, take the page down or give it a closing date in the past. Keep using job boards as well. This is website advice. It covers how a job and a careers page can be set up on a surveying or utility locating firm's own site. It does not cover employment law, visas, pay rules or safety rules, which depend on where you hire and are for you and your advisers to check. Where it describes what our own sites do, that comes from the templates Harvey Rupert builds with. ## Why post jobs on your own website as well as on a job board? A job board is a good place to be found by people already searching it. Your own site adds two things. - **You control the wording.** A board gives you a form. Your own page can say what a week looks like, how far the crew travels and who the person will work with, which is what field staff want to know. - **The page stays yours.** It sits under your firm's name, next to your service pages and your phone number, and it does not disappear when a board listing expires. In a review of 30 pages from Australian surveying firms' websites (October 2026, done when we designed our two templates), small firms mostly asked people to email a CV, with no job page. That leaves the opening invisible to anyone who is not already in touch. A page of your own fixes that. It does not replace listing on a board; it sits alongside one. ## What should a job post contain? A person deciding whether to apply wants the practical facts first. For field roles, hours, travel, nights away and the vehicle are worth stating early. | Item | What to write | Why it matters | |---|---|---| | Title | The words people search for in your country, such as survey technician, assistant land surveyor or utility (GPR) surveyor | It is what a person types and what a search result shows | | Location | The town or suburb the person is based in, and the area they will work in | Tells people if the commute is possible | | Type of work | Survey, underground service locating or drafting, and whether it is field, office or both | Field and office roles attract different people | | Employment and hours | Full time, part time or contract; usual start and finish; early starts, weekend or on-call work | Early starts and on-call work matter to many people | | Travel and nights away | How far from the office, how often, who pays for accommodation | Better said up front than found out at interview | | Vehicle and equipment | Whether a vehicle and equipment are supplied | Easy to state, and a question every applicant has | | What you need | Only what the job really requires, with the local name of any licence, ticket, site-safety card or driver licence | Keeps the list short and honest | | Useful but not essential | Software, instruments or experience that would help | Lets a trainee see they can apply | | What you provide | Training, study support, mentoring | Gives a reason to choose you | | Pay | A range, or a plain "to be agreed" with when it will be | Google's rules say any pay in the markup must also be visible on the page | | How to apply | A form or an email address, and what to send | Google does not allow job posts without a way to apply | | Closing date | A real date, or "until filled" | Lets you close the post cleanly | This guide names no licences or tickets because they differ by country, state and job. Write the local name of whatever the role requires, and nothing that it does not. ## What does a generic job post look like? Copy the shape and replace everything in square brackets with your own details. > **[Job title, for example: Survey technician]** > > [Firm name], [town or suburb, region] > > [Two sentences on what the person will do in a typical week.] > > - **Type of work:** [Boundary and detail surveys / underground service locating / drafting] > - **Employment:** [Full time, part time or contract] > - **Hours:** [Usual start and finish. Any early starts, weekends or on-call.] > - **Where you will work:** [Base location, and the area covered] > - **Travel and nights away:** [How often, how far, who pays for accommodation] > - **Vehicle and equipment:** [Supplied or not] > - **What you need:** [Only what the job requires, using the local names of any licence, ticket or card] > - **Useful but not essential:** [Software, instruments, experience] > - **What we provide:** [Training, study support, mentoring] > - **Pay:** [Range, or "to be agreed"] > - **How to apply:** [Form on this page or an email address, and what to send] > - **Applications close:** [Date] In the sites we build, a job page follows this layout: the location, type, pay and closing date at the top, then "what you need", "useful experience" and "what we provide" as short lists, and an application form on the same page with name, email, an optional phone number, an optional link to a CV and a few lines about the applicant. ## What should a careers page contain? The careers page lists the open jobs and answers the questions that sit above any single job. - **Who you are.** One short paragraph on the type of work and where. - **What a week looks like.** Field days, office days, who people work with. - **The open jobs.** Title, place, type and pay for each, linking to the job's own page. - **What you offer** across all roles, such as training or a vehicle. - **How to apply**, including a general "send us your details" form if you want one. - **A plain line when nothing is open**, such as "There are no open roles right now". In the sites we build, the careers page says so when the list is empty. Keep the careers page and the job pages separate. Google's documentation says job markup belongs only on a page about a single job, not on a list of jobs. It also says a "send us your CV" page may collect CVs for open positions only, so do not present a general request as a job. ## Can a job on your own site show up in Google's job search? It can be eligible. Google documents a structured data format called JobPosting. When a job page carries it and meets Google's rules, the job can appear in Google's job search results. That is eligibility, not a promise of placement. The rules that matter for a small firm, from Google's documentation: - Each job needs its own page with a complete description, not a summary. - Everything in the markup, including any pay, must also be visible on the page. - People must be able to read the job without logging in, and applying must be possible. - Applicants must not be asked to pay, and expired jobs are not allowed. In the sites we build, each job page carries JobPosting markup, built from the same fields the visitor sees, and includes the posting date and the closing date when you set one. Ask whoever builds your site whether job pages carry it, and test the page with Google's tools. ## What should you do when a job is filled? Do not leave it up. Google's documentation says to remove a job that is no longer available in one of three ways: take the page down so it returns a "not found" or "gone" response, make sure the markup carries a closing date that has passed, or remove the markup. The simplest rule for a small firm is that a filled job comes off the careers list the same day. In the sites we build, a closed job, or one past its closing date, drops off the careers list and its page is no longer published. If you would rather keep the page for a while, keep the closing date in the past and say on the page that the job is closed. ## How do job posts and closures work by email? In the sites we run, there is no website login to manage. The firm emails the details of the job, gets a preview back, and replies to confirm before it goes live. A closure works the same way. A post is one website content change, job post or job closure. So adding a job counts as one post and closing it counts as another. The Trig plan allows 10 posts a month by email. The Paddock plan allows 20 by email and WhatsApp, and so does Trig with the WhatsApp add-on. ## How should you link to job boards honestly? List the job on the boards where your applicants look, and link between the two. Examples of boards that carry surveying roles are RICS Recruit, which RICS operates for surveying jobs, SEEK and Indeed. Naming them here is not a recommendation; whether a board is worth its cost for your hiring is for you to judge. Keep the wording the same on the board and on your site so the two do not contradict each other, and point the board listing at your own job page where the board lets you. Close the board listing when you close the job, so applicants are not sent to a job that is filled. For the rest of the site around the jobs page, see [what a surveying firm's website needs](https://harveyrupert.com/guides/what-a-surveying-firms-website-needs/). A jobs page written in plain words is also easier for a person or an AI assistant to read, as covered in [the guide to AI search for surveying firms](https://harveyrupert.com/guides/ai-search-for-surveying-firms/). ## What is the one-page checklist? Use this to review an existing careers page or to brief a new one. ## Sources 1. [Job posting (JobPosting) structured data for Job Search](https://developers.google.com/search/docs/appearance/structured-data/job-posting), Google Search Central, Last updated 2026-09-08 2. [RICS Recruit: Surveying Job Board](https://www.rics.org/surveyor-careers/recruit), RICS 3. [Surveyor Jobs](https://au.seek.com/surveyor-jobs), SEEK 4. [Job Boards, Job Search Engines and Indeed](https://www.indeed.com/hire/resources/howtohub/indeed-vs-job-boards-and-job-search-engines), Indeed Website advice only. Not surveying or legal advice. Drafted with AI help and reviewed by Pat before publishing. (https://harveyrupert.com/how-we-use-ai/) We build and run sites like this for surveyors. https://harveyrupert.com/ and https://harveyrupert.com/uk/